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                <text>The Foreign Cheese Industry of Wisconsin's origin was in Green County, of which Monroe is the County Seat, and owes its existence to the pioneers pictured. Included is Nicklaus Gerber, who produced from 1870-1919 an annual output of Swiss (21,220,671 lbs.), Brick (44,321,696 lbs.) and Limburger (3,618,879 lbs.) cheese.</text>
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                <text>Symbols of Green County’s Swiss Gemutlichkeit---Genial Albert Aeberli, prominent figure in Green County’s Swiss Cheeseland community, is pictured with a prize wheel of “Green County’s Gold.”  This photo was used for many promotions and Cheese Days' badges over the years. </text>
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            <description>An unambiguous reference to the resource within a given context</description>
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            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>Hollywood Inn Restaurant Menu, Circa 1935</text>
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            <name>Type</name>
            <description>The nature or genre of the resource</description>
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                <text>Document</text>
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            <name>Subject</name>
            <description>The topic of the resource</description>
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                <text>Restaurants--Menus</text>
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            <name>Date Created</name>
            <description>Date of creation of the resource.</description>
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                <text>ca. 1935</text>
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            <name>Description</name>
            <description>An account of the resource</description>
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                <text>A 1935 menu from the Hollywood Inn Restaurant in Monroe, WI. Was a lettuce sandwich just lettuce? What did the Jean Harlow sundae taste like?</text>
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          <element elementId="134">
            <name>Spatial Coverage</name>
            <description>Spatial characteristics of the resource.</description>
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                <text>Monroe, Green County, Wisconsin</text>
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          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
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                <text>6.5 x 9 inches</text>
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          <element elementId="143">
            <name>Provenance</name>
            <description>A statement of any changes in ownership and custody of the resource since its creation that are significant for its authenticity, integrity, and interpretation. The statement may include a description of any changes successive custodians made to the resource.</description>
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                <text>Purchased by MPL, 2020</text>
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            <name>Identifier</name>
            <description>An unambiguous reference to the resource within a given context</description>
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                <text>BUSINESS00052</text>
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        <name>Clark Gable</name>
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        <name>Jean Harlow</name>
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        <name>Joan Crawford</name>
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      <tag tagId="196">
        <name>Laurel &amp; Hardy</name>
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      <tag tagId="195">
        <name>Norma Schearer</name>
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      <tag tagId="194">
        <name>Robert Montgomery</name>
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        <src>https://www.mplspecialcollections.org/files/original/f2c59eb3d126b850ac0abd4533393df8.jpg</src>
        <authentication>0ff2917327fd24d204276b479b1317ac</authentication>
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            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
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                <elementText elementTextId="1009">
                  <text>Businesses</text>
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      <name>Still Image</name>
      <description>A static visual representation. Examples include paintings, drawings, graphic designs, plans and maps. Recommended best practice is to assign the type Text to images of textual materials.</description>
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        <element elementId="7">
          <name>Original Format</name>
          <description>The type of object, such as painting, sculpture, paper, photo, and additional data</description>
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            <elementText elementTextId="3921">
              <text>Postcard</text>
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        <element elementId="10">
          <name>Physical Dimensions</name>
          <description>The actual physical size of the original image</description>
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              <text>5.5 x 3.25 inches</text>
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          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>Swiss Colony at the 1948 Wisconsin Centennial Exposition in Milwaukee, WI</text>
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            <name>Type</name>
            <description>The nature or genre of the resource</description>
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                <text>Still Image</text>
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            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
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                <text>Cheese Shops</text>
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            </elementTextContainer>
          </element>
          <element elementId="47">
            <name>Rights</name>
            <description>Information about rights held in and over the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3914">
                <text>In Copyright</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="109">
            <name>Date Created</name>
            <description>Date of creation of the resource.</description>
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                <text>1948</text>
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            <name>Description</name>
            <description>An account of the resource</description>
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                <text>A 1948 Swiss Colony postcard. The text from the back of the postcard reads: "The Swiss Colony Inn and Gardens where the finest natural aged cheese is featured. The Swiss Colony of Monroe, Wis., is the world’s oldest and largest mail order cheese house."</text>
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          <element elementId="134">
            <name>Spatial Coverage</name>
            <description>Spatial characteristics of the resource.</description>
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                <text>Monroe, Green County, Wisconsin</text>
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          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
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                <text>5.5 x 3.25 inches</text>
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          </element>
          <element elementId="143">
            <name>Provenance</name>
            <description>A statement of any changes in ownership and custody of the resource since its creation that are significant for its authenticity, integrity, and interpretation. The statement may include a description of any changes successive custodians made to the resource.</description>
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              <elementText elementTextId="3919">
                <text>Acquired by MPL, 2018</text>
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          </element>
          <element elementId="43">
            <name>Identifier</name>
            <description>An unambiguous reference to the resource within a given context</description>
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              <elementText elementTextId="3920">
                <text>BUSINESS00051</text>
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    </elementSetContainer>
    <tagContainer>
      <tag tagId="190">
        <name>Swiss Colony</name>
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    </tagContainer>
  </item>
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